webfact provided the Endemol units in Sweden and Norway with key systems for format promotion in the online sector. Apart from the technical framework for the Big Brother webpage, the swedish and norwegian units also adopted webfact’s reality-tv content management system for the upkeep of the site by an editorial team based on the german model.

The whole project must be seen as a show-case for technology-exchange and unit-cooperation within the Endemol group.